There are 17 days until Small Business Saturday 2026, on Saturday, 28 November 2026 (Saturday). This page counts down to the day, explains what it is and how it is observed, and gives the dates for 2026, 2027 and 2028.
Try the tool: Countdown Timer — count down to Small Business Saturday 2026 live, second by second.
Try the tool: Days Until Calculator — count the days until any date, including Small Business Saturday.
When is Small Business Saturday 2026?
Small Business Saturday 2026 is on Saturday, 28 November 2026 — Saturday. That is 17 days from today (11 November 2026) — 2 weeks and 3 days, or about 0.6 months. It is a United States observance, and a federal holiday in the United States where marked.
How the countdown is worked out
The countdown is the number of days from today to the holiday's date: Saturday, 28 November 2026 minus 11 November 2026 is 17 days. The count is in calendar days — it counts the days you have to wait, not the number of midnights, and it does not count today. The countdown timer recomputes the number live, second by second, and the days until calculator does the same calculation for any date you choose. If the holiday is in a different time zone from you, the day starts at a different moment — but the date is the date, and the countdown is in days, so the time zone does not change the number.
What is Small Business Saturday?
Small Business Saturday is the Saturday after Thanksgiving in the United States, dedicated to supporting small local businesses. It was created by American Express in 2010.
How Small Business Saturday is observed
Shoppers are encouraged to buy from local independent shops. Many towns run events and offer local discounts, and the day has spread to the UK as well.
How the date is worked out
Small Business Saturday is a moveable observance: its date changes from year to year. The table below gives the dates for 2026, 2027 and 2028, so you can see the pattern — and for planning more than a year ahead, use the days until calculator with the date for the year you need.
Small Business Saturday dates — 2026, 2027 and 2028
| Year | Date | Day of the week |
|---|---|---|
| 2026 | 28 November 2026 | Saturday |
| 2027 | 27 November 2027 | Saturday |
| 2028 | 25 November 2028 | Saturday |
Small Business Saturday 2026 in the calendar
Small Business Saturday 2026 is the 332nd day of 2026 — a year of 365 days — and it falls in ISO week 48 of the year. There are 33 days left in the year after it, and 30 days in November 2026. In the Northern Hemisphere it is autumn; in the Southern Hemisphere the seasons are reversed.
The week number matters more than people think: in business and government across Europe, dates are often given as week numbers, and the week number finder gives the ISO week for any date. The day-of-year number is used in astronomy, in logistics and in some payroll systems. And the days-left figure is the useful one for planning the rest of the year: after Small Business Saturday 2026 there are 33 days — 4 weeks — left in 2026.
Planning for Small Business Saturday 2026
17 days is 17 days — the holiday is close. If you have not booked travel or time off yet, do it today: at this range, prices are at their highest and availability is at its lowest. If the plans are made, the countdown is short enough to enjoy — the countdown timer counts it down live, second by second.
Small Business Saturday 2026 falls on a Saturday — a weekend day — so most people get the day without taking time off. For federal holidays that fall on a weekend, the observed holiday is the nearest weekday: Saturday holidays are observed on Friday, and Sunday holidays on Monday. The practical effect is that the celebrations spread across the weekend, and the Friday or Monday around it is often taken as well — so if you are booking travel, the whole weekend is the busy period, not just the day itself.
The countdown in other units
The countdown to Small Business Saturday 2026 is 17 days — which is 2 weeks and 3 days, 408 hours, 24,480 minutes, or about 0.6 months. Of those 17 days, 12 are weekdays and 5 are weekend days — so if you are counting working days, there are 12 of them left before the holiday. The days between dates calculator works out the same numbers for any two dates, and the business days calculator counts the working days excluding public holidays.
Small Business Saturday around the world
As an American observance, this day is marked across the United States, and many of the days in this group are federal holidays — which means federal offices close, banks close, and the post does not run. Whether you get the day off depends on your employer and your state: private employers are not required to close on federal holidays. Schools usually follow the federal calendar, and the days around the holiday are among the busiest travel days of the year.
Planning checklist for Small Business Saturday 2026
| When | Task |
|---|---|
| Today | Book travel and request time off now, if Small Business Saturday means either — at this range, availability is at its lowest. |
| Tomorrow | Buy what you need and confirm plans with family. |
| The day before | Check the date once more — the date is fixed — and enjoy the countdown. |
More countdowns
If you are counting down to Small Business Saturday, you may also be counting down to Christmas Day 2026, New Year's Day 2026, Easter Sunday 2026. And for the same holiday in another year, see Small Business Saturday 2027 and Small Business Saturday 2028.
Frequently asked questions
When is Small Business Saturday 2026?
Small Business Saturday 2026 is on Saturday, 28 November 2026 (Saturday).
How many days until Small Business Saturday 2026?
There are 17 days until Small Business Saturday 2026 from 11 November 2026.
What day of the week is Small Business Saturday 2026?
Small Business Saturday 2026 is a Saturday.
When is Small Business Saturday in 2027?
Small Business Saturday 2027 is on Saturday, 27 November 2027 (Saturday).
Is Small Business Saturday a public holiday?
Small Business Saturday is a federal holiday in the United States where marked, and it is observed as a public holiday in some states. Check your state and employer for the exact position.
What is Small Business Saturday?
Small Business Saturday is the Saturday after Thanksgiving in the United States, dedicated to supporting small local businesses. It was created by American Express in 2010.
How many weeks until Small Business Saturday 2026?
There are 2 weeks and 3 days until Small Business Saturday 2026 — 17 days in total.
How many working days are left until Small Business Saturday 2026?
Count the weekdays between today and the holiday: the business days calculator does it, excluding weekends and the public holidays you add. The countdown in other units above gives the weekday count for Small Business Saturday 2026.
Sources
- IANA Time Zone Database, via Node.js Intl (
Intl.DateTimeFormatwithtimeZone) — offsets, daylight saving dates and local times in this article were worked out from the IANA database, not typed from memory. - TimeFlow's own time-zone data (
data/cities.ts,data/dst.ts), computed from the IANA database. - Holiday dates: TimeFlow's own holiday data (
data/holidays.ts). - TimeFlow's countdown timer and days until calculator — the live tools behind the countdown on this page.
- Time-zone and daylight saving rules are set by governments and can change. For flights, deadlines and meetings that cannot move, confirm the time with an official source.